Margarita Lam

Portfolio Director, Point B Consulting

Margarita is a Business Strategist with expertise in monetization and business operations.She has a strong combination of Strategy, Business Development, and Business Operations from top companies such as NBCUniversal, Time Warner, and Booz & Co's Strategy Consulting. She specializes in the media, entertainment and digital industries.She's also adept at working with emerging brands within a nimble start-up like environment.Margarita founded LamWorks to provide advisory and consulting services to technology and digital companies focusing on growth, monetization, and exit strategies.Most recently, she headed up the Operational Initiatives department at NBCUniversal. The group functioned as internal consultants driving strategic and operational initiatives across NBCUniversal to enable operational efficiencies and innovation across the TV, Film, Digital, and Parks divisions.Previously, she held strategic and operational roles at Time Warner including overseeing digital strategy, website relaunch, and P&L management. She worked on many of Time Inc.'s start-up launches including, Sports Illustrated for Women, Time for Kids, and People En Espanol.Margarita graduated with a MBA from Columbia Business School and with a BA from Harvard University.Specialties:* Go-to-market strategies* Growth and monetization strategies* Business development and strategic partnerships* Joint Ventures and Acquisitions* Business plan development* Start-ups* Digital media / digital strategies* Sales and marketing efficiencies* Business operations and efficiencies* Development of processes, systems, and organizational alignment* Financial reporting, planning, and analysis* Recruiting, developing, and mentoring top talent* Executive presentations and workshop facilitations.